- Reminder about an upcoming appointment or vaccination (69%)
- Notice to reorder or pick up your prescription (57%)
- Message encouraging you to schedule an appointment (39%)
Respondents said email is the preferred form of contact, 79% rated it the most acceptable followed by regular mail (54%) and cell phone (23%). About two in ten of the total respondents preferred text messages; however, 36% of respondents aged 18-24 wanted to be contacted via text. Respondents who welcome text messages were more receptive to communications overall. For example, more than 40 percent of this group would find health tips and advice extremely helpful, while only 25 percent of respondents overall felt the same. This is good news for healthcare providers who are looking for new and innovative ways to engage patients in the community to reduce readmissions and promote preventive care.